The Media Relations Specialist
What’s with these reporters anyway? Some are bookish and want laborious conversations, others seem brand new to the field. Most are pushy as if what they’re doing is infinitely more important than what anyone else is doing. They should also wear a sign-like a press card in a snap-brim fedora or carry a camera like Lois Lane. Then you’d know who you’re dealing with. You need a road-map to journalistic behaviour, expectations and ethics. Then you’ll need a scotch at the end of the day.
The Bonner Business Series – Media Relations
eBook, Hard Copy