Doing & Saying the Right Thing

(4 reviews)

$29.95

This book is as much a training manual as it is a guide to successful risk and crisis management. It has been developed out of the methodology of the SOCKO™ System which has been the heart of the training program employed at The Centre for Training in Risk and Crisis Management in Toronto, Canada.

Note: US and international orders will be paid by cheque or wire transfer. Please place order and e-mail allan@allanbonner.com

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4 reviews for Doing & Saying the Right Thing

  1. KAREN SCHWARTZ, IABC COMMUNICATOR

    “You’ll come away with solid tools, techniques and processes to set you on the path to masterful communications.”

  2. MARK ENTWISTLE

    [FORMER PRESS SECRETARY TO PRIME MINISTER BRIAN MULRONEY], THE HILL TIMES
    “… starting with the legions of public relations and communications professionals … they should treat Mr. Bonner’s book like a religious text and return to it again and again for guidance.”

  3. JOHN M. WEEKES, CHAIRMAN

    GLOBAL TRADE PRACTICES, APCO WORLDWIDE, GENEVA
    “My training occurred just after my appointment as Canada’s chief negotiator for the North American Free Trade Agreement… The common-sense SOCKO approach allowed me to think much more clearly about how to communicate, and, I am convinced, led to a better result both for the government and the media and their audience.”

  4. COLIN ROBERTSON

    ADVOCACY MINISTER AND HEAD OF THE WASHINGTON SECRETARIAT, EMBASSY OF CANADA
    “The best single volume I have read on how to get your message across as well as what pitfalls we can avoid…”

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